Social media refers to digital platforms and technologies that enable users to create, share, and interact with content and one another. It encompasses various forms of communication, including text, images, and video, allowing for real-time engagement and the formation of online communities. Social media facilitates user-generated content, where individuals can express their thoughts, opinions, and creativity, often leading to discussions, networking, and the dissemination of information.
Common examples of social media include platforms like Facebook, Twitter, Instagram, LinkedIn, TikTok, and YouTube, each serving different functions and audience demographics. Through features such as posts, comments, shares, and direct messaging, social media enhances personal connections, marketing opportunities, and information exchange.
The proliferation of social media has transformed how people communicate, conduct business, and access news, making it a vital part of contemporary society and culture.